The Elecnor Foundation and the Deusto Business School sign a cooperation agreement to boost entrepreneurship and innovation
The Elecnor Foundation has signed a cooperation agreement with the Deusto Business School designed to boost and foster entrepreneurship as a vehicle for innovation, one of the paradigms of the new economy, through the Corporate Leadership Programme in Entrepreneurship and Innovation (PLCE, for its Spanish initials).
The programme is taught jointly by the Deusto Business School and the ICADE Business School and is now in its eighth season. Businesspeople who enrol in the PLCE learn all about big corporations’ cutting-edge entrepreneurial initiatives, as explained by the very executives who head them up.
The programme’s educational objectives, entrepreneurship and innovation, are two of the main areas of knowledge dealt with by the Deusto University’s business school, whose goals also include strengthening ties with the business, social and institutional fabric. According to Almudena Eizaguirre, general director of the Deusto Business School, “Entrepreneurship and innovation are levers that help organisations transform themselves and adapt in their endeavours to respond to new market and environmental challenges”.
The chairman of the Elecnor Foundation, Fernando Azoala, said, “Innovation is one of the elements that define us, and we’ve been applying it in our social infrastructure projects in America and Africa since 2010. The focus of corporate social responsibility is shifting, from providing aid to working on social innovation or social entrepreneurship. In this case, together with the Deusto Business School, we want to help train up our future leaders, who will be responsible for building an innovative society for future generations, within the framework of the Sustainable Development Goals”.
The PLCE’s teaching staff includes leading experts like the High Commissioner for Spain as an Entrepreneurial Nation, Francisco Polo; the chairman of the Círculo de Empresarios, John de Zulueta; the CEO of Enagás, Marcelino Oreja; and the founder of the Barrabés Group, Carlos Barrabés, among many other educators and experts in the world of entrepreneurship and innovation.
